
At BLS Painting, our commitment to excellence extends far beyond the walls we paint. We believe that a strong community is built on the foundations of leadership, education, and service. This philosophy is championed by Erick Luna, Vice President and Senior Project Manager, whose dedication to the Austin community has recently made a significant impact on local education.
In the 2024-2025 academic year, Erick was invited to serve as a strategic advisor for the admissions department at San Juan Diego Catholic High School. This wasn’t just a volunteer role; it was a mission to revitalize the school’s image, refine its recruitment strategies, and ultimately ensure that more students in the Austin area have access to a premier, faith-based education.
Enhancing Educational Opportunity Through Strategic Leadership
When Erick Luna, Vice President and Senior Project Manager, joins a project, whether it’s a high-end residential painting contract or a community advisory board, he brings a meticulous eye for detail and a passion for growth. At San Juan Diego, the goal was clear: create a sustainable, high-impact admissions framework that would resonate with modern families while staying true to the school’s core values.
Working alongside a committee of fellow community leaders, Erick focused on several key areas of transformation:
- Establishing New Admission Guidelines: Streamlining the criteria to identify students who would thrive in the school’s unique environment.
- Revitalizing Brand Identity: Shifting the public perception of the school to highlight its academic rigor and community-centric culture.
- Refining Recruitment Processes: Implementing modern, data-driven methods to reach prospective families more effectively.

Transforming the "First Impression"
In the world of high-end painting, we know that the first impression is everything. The same principle applies to education. A school’s "curb appeal", its branding and public image, dictates how parents and students feel before they even step through the front doors.
Erick Luna, Vice President and Senior Project Manager, applied his expertise in project management and brand consistency to help San Juan Diego refine its visual and narrative identity. By focusing on a "more active and higher count student body," the committee successfully pivoted the school’s approach to outreach. The results were immediate: a more engaged community and a tangible increase in enrollment numbers.
Why Collaborative Leadership Matters:
- Diverse Expertise: Combining business acumen with educational goals creates innovative solutions that standard academic models might overlook.
- Community Trust: When local leaders like Erick get involved, it signals a deep-rooted commitment to the success of the next generation.
- Sustainable Growth: Refining processes ensures that the school doesn’t just grow for one year, but has the systems in place to thrive for decades.
A Legacy of Service and Craftsmanship
Erick’s work at San Juan Diego is a reflection of the same values we bring to every job site at BLS Painting. Whether we are restoring a historic estate in Pemberton Heights or helping a local school achieve its recruitment goals, our focus remains on integrity, quality, and community.

When you choose BLS Painting, you aren't just hiring a contractor; you are partnering with a team led by individuals who are deeply invested in the fabric of Austin. Our meticulous approach to stucco repainting and high-end finishes is mirrored in our leadership’s dedication to local non-profits and educational institutions.
Technical Competence in Every Endeavor
The success at San Juan Diego wasn't just about "good ideas", it was about execution. Erick Luna, Vice President and Senior Project Manager, helped bridge the gap between vision and reality. Much like ensuring proper adhesion and low-VOC application in a custom living room, the admissions process required a technical touch.
- Process Refinement: Evaluating the "customer journey" for prospective students, from the first inquiry to the final enrollment.
- Resource Allocation: Ensuring that the admissions department had the tools and guidelines necessary to succeed.
- Meticulous Oversight: Reviewing progress milestones to ensure the committee stayed on track to meet its 2025 goals.

Frequently Asked Questions
How does Erick’s volunteer work impact his role at BLS Painting?
Erick’s leadership in the community hones his skills in project management, communication, and strategic planning. These same skills ensure that every BLS Painting project is managed with professional precision and a client-centric focus.
Why is school branding important for admissions?
Branding tells the story of the student experience. By refining the school’s image, Erick and the committee were able to clearly communicate the value of a San Juan Diego education to Austin families, leading to a more active student body.
Does BLS Painting offer services for educational facilities?
Yes. In addition to high-end residential work, we provide comprehensive services for commercial and educational properties, including interior painting and durable floor coatings. You can learn more on our Commercial Services page.
Investing in the Austin We Love
At the end of the day, the reward for this work is a vibrant, growing student body ready to take on the world. For Erick Luna, Vice President and Senior Project Manager, the opportunity to advise San Juan Diego Catholic High School was a "fun committee paired with other community leaders" that yielded serious, positive results.
We are proud of Erick’s leadership and even prouder to serve the families who make this city great. Whether we are helping a school grow or helping your home shine, our commitment to the Austin area is unwavering.
Ready to transform your property with the same level of leadership and care? Contact Us today for a professional estimate.
BLS Painting is a family-owned and operated company. We proudly service Old Enfield, Tarrytown, Barton Creek, Pemberton Heights, and Spanish Oaks subdivisions in Austin, along with estate properties in Westlake, Rollingwood, Lakeway, Bee Caves, Driftwood, Dripping Springs, Spicewood, Buda, and other areas surrounding Austin.